Plans & billing
Plans & billing
What each plan includes, how AI credits work, and how to manage add-ons, top-ups, and invoices.
Asks has three plans, billed monthly or yearly. Everything below is managed at https://app.asks.app/subscription — your plan, payment method and invoices, and add-on quantities.
Plans
| Starter | Business | Premium | |
|---|---|---|---|
| Monthly | $39/mo | $149/mo | $349/mo |
| Yearly (save 20%) | $372/yr ($31/mo) | $1,428/yr ($119/mo) | $3,348/yr ($279/mo) |
| AI credits per month | 500 | 4,000 | 10,000 |
Starter is the full product: the AI agent with training and instructions, every channel, the inbox, and the knowledge base.
Business adds the developer and operations layer: API access and webhooks, SLA tracking, AI handoff summaries in the inbox, and advanced analytics with a longer history.
Premium adds the top end: the Ultra model tier, custom widget theme and branding removal, the agent-as-API and MCP surface, and AI evals.
Enterprise is a contact-sales tier above Premium: custom quotas, SAML SSO, a dedicated account manager, SLA guarantees, and flexible invoicing — email hello@asks.app or see asks.app/enterprise.
Every limit — members, knowledge base articles, actions, history — is in the plan limits matrix.
AI credits
Credits are consumed only by messages the AI sends. Replies from your human agents are always free, and your allowance resets every month on your billing anniversary — on yearly plans too, so a yearly subscription still gets fresh credits each month. (The Free plan is the exception: its 50 credits are a one-time balance and don't reset.) The cost per AI message depends on the model tier your agent runs:
| Tier | Credits per AI message | Available on |
|---|---|---|
| Essential | 1 | All plans |
| Pro | 4 | All plans |
| Ultra | 8 | Premium |
A 500-credit month is 500 AI replies on Essential, or 125 on Pro. Pick the tier under AI agent settings.
Add-ons
Recurring add-ons extend a plan without upgrading it. Adjust quantities on the subscription page; each unit is priced per month:
| Add-on | Price | What one unit adds |
|---|---|---|
| Extra member | $25/mo | +1 team seat |
| Extra AI credits | $35/mo | +1,000 credits per month |
| Extra knowledge base articles | $19/mo | +100 articles |
| Remove Asks branding | $99/mo | Removes "Powered by Asks" from the widget (included in Premium) |
Top-ups and auto-recharge
If you run out of credits mid-cycle, buy a one-time top-up at $40 per 1,000 credits — no plan change needed. Top-up credits don't expire with the cycle: they sit in a separate balance that rolls over and is only drawn after your monthly allowance is spent. Or turn on auto-recharge: set a threshold and a recharge amount, and when your balance falls below the threshold Asks automatically buys that many credits at the same $40 per 1,000 rate. If you reach for top-ups most months, the next plan tier is cheaper per credit.
Top-ups and auto-recharge are available on card (Stripe) billing only. On Shopify billing, add the recurring extra AI credits add-on instead.
Plan changes and cancellation
Upgrades — a higher tier, or switching monthly to yearly — apply immediately, with a prorated charge for the remainder of the current cycle. Downgrades — a lower tier, or yearly to monthly — are scheduled for the end of the current period, and you can undo a scheduled downgrade any time before it takes effect.
You can also cancel the subscription yourself from the subscription page, on both card and Shopify billing. Cancellation always takes effect at the end of the period you've paid for — no refund for the remainder, and the workspace keeps full access until then. While a cancellation is scheduled, the subscription page shows a banner with a Resume button; resume before the period ends and nothing changes.
Trial
New workspaces get a 7-day free trial with the limits of the plan you pick. The trial starts when you complete checkout — you choose a plan and add a card, nothing is charged during the 7 days, and the subscription converts to paid automatically when the trial ends unless you cancel first. Cancel any time before then from the subscription page. The trial is offered once per user, not once per workspace. On Shopify billing it's once per store instead: the store's first subscription starts with the 7-day trial, and if you switch plans during the trial the remaining days carry over to the new plan (Shopify's approval page shows them); once the trial has been used on that store, plan changes bill normally.
Free plan
If you'd rather not enter card details, the plan dialog and the subscription page also offer the Free plan: $0, no payment method, with 50 AI credits in total (a one-time balance that doesn't reset monthly — upgrade when you've used them), 1 team member, 50 knowledge base articles, the Essential model tier, weekly website re-syncs and Asks branding on the widget. Add-ons, top-ups and auto-recharge aren't available on Free.
The Free plan doesn't expire — you can stay on it as long as you like within its limits, and it's separate from the 7-day free trial (starting on Free doesn't use up your trial — one per user on card billing, one per store on Shopify billing — so a later paid checkout still begins with the trial if you haven't used it). Upgrade whenever you need more credits, teammates, channels or knowledge base room.
Where you're billed
- Card (Stripe) — the default. Payment methods and invoices are handled through the Stripe billing portal, opened from the subscription page.
- Shopify billing — if you installed Asks through the Shopify App Store, charges appear on your Shopify invoice instead, at the same prices. Plans and recurring add-ons work the same; one-time top-ups and auto-recharge are card-billing only.
- Invoiced (sales contract) — some workspaces are billed directly under a contract. The plan and add-ons are set by the contract; contact us to change them.